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Elephant Parade Jaipur Festival at Albert Hall Museum

The Elephant Parade festival recently concluded at the Albert Hall Museum, Jaipur as a follow-up event to the Travels to My Elephant race. This elephant festival in Jaipur is an initiative to save elephants by donating proceeds from collections to The Elephants Family, a UK-based NGO. Travels to My Elephant Race involve a journey through Indian roads in painted auto-rickshaws, vintage jeeps, and Royal Enfield bikes. This is similar to the Rickshaw Run India. While I have not seen this rally, but I had the privilege to witness another one. Rickshaw Run! Rickshaw Run is UK-based. Looks like Travels to My Elephant is inspired by the Rickshaw Run. This elephant festival in Jaipur involved the display of large-size painted elephants at the Albert Hall Museum. It is essentially an art event in Jaipur as these elephants have been painted by the famous artists of India.

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Elephant Parade at Albert Hall Museum, Jaipur

This is what Elephant Parade is as per their website:

Elephant Parade is a social enterprise and runs the world’s largest art exhibition of decorated elephant statues. Created by artists and celebrities, each Elephant Parade statue is a unique art piece. The life-size, baby elephant statues are exhibited in international cities and raise awareness of the need for elephant conservation. Limited edition, handcrafted replicas and a select range of products are created from the exhibition elephants. 20% of Elephant Parade’s net profits are donated to elephant welfare and conservation projects.

Baby-size elephants made of polyester resins were hand-painted by select artists and displayed as a pop-up exhibition at the Albert Hall Museum in Jaipur.

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Albert Hall Museum, Jaipur.

If you haven’t heard or seen the Albert Hall Museum, here are two pictures of the Albert Hall Museum, Jaipur. Albert Hall is an incredibly beautiful building built in Indo-Saracenic architectural style incorporating Mughal, Rajput, and Gothic influences. Of all the things on display, the Albert Hall Museum is famous for a 2300-year-old Egyptian mummy. It is one of the six Indian museums with an Egyptian mummy.

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Elephant Parade at Albert Hall Museum, Jaipur

Featured artists include Dilip Sharma, Seema Kohli, Hanif Qureshi, Kalyan Joshi, and famous fashion designers Abu Jani and Sandeep Khosla. Out of 101 elephants created for the Elephant Parade, 22 elephants were on display at Albert Hall Museum, Jaipur. British Council and Prince Charles are also associated with the Elephant Parade. After the temporary exhibition in Jaipur elephants were showcased in a similar manner in Delhi and Mumbai. Prince Charles unveiled the Elephant Parade in New Delhi.

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Each of these baby elephants is unique and has some story behind its design. Here is a creation by artist Dilip Sharma which is inspired by Indian floral motifs used extensively in carpets and fabrics.

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This elephant has the influence of the Thanjavur style of painting from Tamil Nadu, India.

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Tribal art by Lado Bai on one of the elephants. Lado Bai is a Bhil artist from Madhya Pradesh, India.

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Some tourists were curious as to what this was all about since the Elephant Parade was on the front lawn of the Albert Hall Museum. Albert Hall Museum is a very popular tourist attraction among domestic tourists.

Some tourists found these elephants perfect for their social media profile pictures.

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On a personal note, such events are unnecessary to save elephants. The impression one gets is that this rally is about driving and experiencing a tuk-tuk in an “exotic” land. It is promoted as an adventure event, driven by strong marketing as well as page 3 events! It’s not about saving elephants. The organization proudly proclaims that 20% of profit is contributed towards saving Asian elephants! What about 80% of profits? Why a minuscule percentage is donated when the organization took birth to saving elephants? It sounds like smart business acumen to make quick money. Making money is easier when you attach a social cause! No one minds paying! I am doubtful if at all something conclusive is being done to save animals.

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Elephant Parade India showcased beautiful art on elephants created by popular & famous Indian artists and designers. Indian motifs and art styles transformed resin elephants into beautiful art pieces. What do you think?

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85 thoughts on “Elephant Parade Jaipur Festival at Albert Hall Museum

      1. I wish they had showcased local talent! I am a big fan of miniature artwork by local artisans. I remember buying couple of paintings of royal processions. It would give encouragement and exposure to the local artisans of Jaipur.

        Liked by 1 person

      2. I’m sure it would have but then that’s not what this organisation is concerned with. For anything to create buzz you got to have some different stuff…local art wouldn’t have achieved this.

        Liked by 1 person

  1. The elephants look wonderful, Arv, and the artwork is spectacular, but I was saddened to read what you said about the profits for the event. It is disgraceful that a mere 20% should actually go toward saving Asian elephants and I wonder how the organisers can justify that to themselves! Nevertheless, thank you for sharing your beautiful photos.

    Liked by 1 person

    1. Well it is very well a capitalist society so everything goes. And how you present it also matters. Most people will be happy to accept that some money is at least going for charity but then what about rest of 80% which is being raised by arousing a feeling of charity? I’m sure you can find about it a lot more since this company is based out of UK and even Prince Charles and rest of family is also involved with it. Prince Charles made a trip to India just to unveil this exhibition in New Delhi!!

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  2. Wonderful display of art. It occurred to me that the eyes of all the elephant statues look a bit melancholic and that has made them more beautiful. The Albert Hall is impressive. Indian Museum in Kolkata also features an Egyptian mummy as a display. Which are the other four? Any idea?

    Liked by 2 people

      1. I was referring to the beautiful venue. The elephants are also beautiful but it is sad to learn that such a small amount of money raised goes to the cause of elephant conservation. Sometimes as a tourist we would only see what is on the surface and it is good to learn the truth.

        Liked by 1 person

      2. Yes, Albert hall museum is incredibly beautiful building. Given complexity of life we are unable to delve deeper into everything. You should visit Jaipur, someday!

        Liked by 1 person

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